Automate Your Workflow Instantly with Real-Time Webhook Alerts in BrandChamp

Managing an ambassador program often means juggling multiple tools, systems, and workflows, many of which need to stay in sync to keep things running smoothly. If you’ve ever wished your CRM, analytics dashboard, or internal team could be instantly updated whenever someone submits a task or earns points in BrandChamp, this update is for you.

We’re excited to introduce Real-Time Webhook Alerts; a powerful new way to connect BrandChamp with the other tools you already use. Whether you’re looking to automate reporting, sync with your CRM, or notify your team, this feature give you the flexibility to act on program activity instantly and securely.

What Are Webhook Alerts?

Put simply, webhook alerts let BrandChamp send real-time updates to another system whenever specific events happen in your program. Instead of checking dashboards or running exports, your systems can now stay in sync automatically.

Here’s how it works:

• You choose which events matter to you; like when a new application is submitted, or a BrandChamp completes a task.
• You provide a webhook endpoint (a special URL in your system).
• BrandChamp sends a secure POST request with all the relevant event data in real time.
• Your system receives and handles the event however you want; log it, analyze it, trigger actions, or notify someone.

No coding required inside BrandChamp. Just configure the webhook, and you’re good to go.

Why This Feature Matters

This feature help your brand stay connected, responsive, and data-informed; with less manual work. Here’s what they unlock:

📤 Push data to other tools

Automatically sync new applicants, updated tasks, or transactions to systems like your CRM, internal dashboards, or custom backends.

📊 Record & report activity

Log task completions, reward redemptions, or user changes as they happen. Perfect for internal reporting or audit trails.

⚙️ Trigger actions automatically

Want to send a welcome email when a new BrandChamp joins? Or notify your team when someone submits a reward claim? Webhooks can help make that happen in real time.

By automating routine handoffs between BrandChamp and your other tools, you save time and keep your workflows moving.

What Events Can I Track?

You can configure webhook alerts for the following event types:

• Applicant Applied: when someone submits an application form
• BrandChamp Added / Updated / Removed: changes in BrandChamp status
• Task Submitted: when a BrandChamp submits a task
• Task Status Updated: task gets approved, rejected, undone, etc.
• Transaction Recorded: Reward claim or issued.

Each event includes detailed data like email, user ID, activity title, status, and timestamp — giving your system everything it needs to react or store the update.

Built for Security and Reliability

These alerts are designed to be secure, flexible, and reliable:

• ✅ Signed payloads: Each request includes a SHA256 signature header so your system can verify it really came from BrandChamp.
• 🔒 Webhook secret: Every webhook comes with a unique secret used to sign the data.
• 🔁 Smart retries: If your endpoint is temporarily unavailable, BrandChamp will automatically retry sending the alert several times over the next couple of days.

You can test webhook behavior right inside the BrandChamp UI to make sure everything is configured before it goes live.

How to Set Up Real-Time Notificastion

Getting started is quick and easy:

1. Go to Settings → Integrations
2. Under the “Developer” section, click “Add Webhook”
3. Add title to your webhook.
4. Paste your webhook endpoint URL (e.g. from your CRM, database API, or webhook.site for testing)
5. Select which event types you want to track
6. Save the webhook
7. (Optional) Use the “Test this Event” button to send a sample payload and confirm it’s working

Once your webhook is active, you’ll start receiving live updates the moment selected events happen in your program.

📘 Need help verifying the signature or parsing the payload?
Check out our Webhook Knowledge Base Guide for step-by-step instructions and example payloads

Best Practices for Webhook Alerts

To get the most out of this feature, we recommend:

• Start small: Begin by tracking just 1–2 key events (like “transaction recorded”) and build from there.
• Use a testing tool: Tools like webhook.site are great for previewing and debugging incoming data.
• Log everything: Store incoming webhook data in your system for easy reference and troubleshooting.
• Verify the signature: Always check the X-Webhook-Signature-SHA256 header using your webhook’s secret key.
• Respond fast: Webhooks are considered delivered only if your system returns a 2XX status. Anything else triggers a retry.

Who Can Use This Feature?

Webhook Alerts are available now for all BrandChamp customers on the Pro plan and above.

If you’re not on a Pro plan yet, contact our team to learn more about upgrading or request a demo of how webhooks can work with your specific setup.

With Webhook Alerts, your BrandChamp program just got a lot smarter.

From syncing with CRMs to automating reporting and triggering workflows; real-time alerts opens the door to integrated ambassador operations. No more waiting for exports. No more manual updates.

Just clean, secure, real-time data; right when you need it.