Maximize Customer Value with Advocacy
Go beyond transactional loyalty with the infrastructure to activate customers, develop advocates, and grow lifetime value through a structured brand community.
BrandChamp powers the world’s fastest growing brands
Passive Customer Loyalty Doesn’t Compound
Existing customers are the most valuable audience a brand can invest in, especially when a growing lifetime value is combined with referrals, social proof, and ongoing advocacy. But most customer reward and loyalty programs focus on only one behavior: buying again.
When purchases are the only action that matters, customer relationships become transactional and brand loyalty becomes dependent on short-sighted factors like price, discount frequency, and new product variety. Without the infrastructure to develop advocates and coordinate higher-value participation, brands limit both the value and the lifetime of their customers.
One Platform for Advocacy, Loyalty, & Customer Growth
Turn your best customers into active brand advocates with the branded experience, personalized incentives, and engagement infrastructure to grow lifetime value through collaboration and community.
Give your best customers a defined role with clear actions, guided campaigns, and a branded experience that channels their enthusiasm into referrals, storytelling content, trust-building social proof, and authentic word-of-mouth.
Incentivize the two behaviors that compound customer value most with points, redeemable rewards, unlockable perks, and more.
Incentivize the behaviors that compound customer value with tiered rewards, milestones, community shout outs, and gamification.
Provide a branded destination where customers connect, access exclusive content, participate in campaigns, and stay engaged between purchases.
Everything You Need to Compound with Customers
Bring loyalty, referrals, advocacy, community, rewards, and gamification together into one branded platform built to keep your communities active.
Referral Tracking
Equip participants, automate attribution, and reward performance for the referral events that matter most.
Activities & Campaigns
Improve outcomes by guiding participants on what to do, when to do it, and how to contribute.
Rewards & Incentives
Motivate high-quality, lasting participation with flexible rewards, perks, promotion schemes.
Gamification
Engage participants with rankings, milestones, community recognition, and contests.
Community
Provide a branded hub for participants to connect, learn, access updates, and participate.
Communication
Keep participants informed, motivated, and ready to act with multi-channel messaging.
Branded Mobile App
Offer a fully-branded mobile experience with one-click access to private program portals.
Mobile Push Notifications
Reach participants faster with branded alerts and messaging directly to mobile devices.
Workflow Automation
Reduce manual work with automated actions, segmentation, and communication.
API & Webhooks
Connect to the systems that matter most to enrich, optimize, and automate your program.
Integrate with your marketing stack and unify operations
BrandChamp can integrate seamlessly with the tools you use for marketing stack to streamline communication across your technology.
Trusted by the world’s best community programs
"If you're building for the future and the long term in business, BrandChamp is an essential piece of the puzzle for building your community."
James Greenwell
Chief Executive Officer at On-Group Ltd
"Before BrandChamp, managing the program was overwhelming. We struggled to organize activities and distribute rewards in a way that felt relevant to our ambassadors. BrandChamp changed all of that."
Julie Colloca
Ambassador Program Manager at EF High School Exchange Year
"I have not found a better program than BrandChamp - and I looked at a lot of programs."
Miles Putney
Senior Director of Sponsorship at Legion Athletics
Education First (EF): Empowering Global Ambassadors
“Before BrandChamp, managing the program was overwhelming. We struggled to organize activities and distribute rewards in a way that felt relevant to our ambassadors. BrandChamp changed all of that. The platform’s automation and targeting features allowed us to streamline the process, ensuring every ambassador received activities and rewards that truly resonated with their experiences.”
Julie Colloca
Ambassador Program Manager at EF High School Exchange Year
Traditional loyalty platforms are built around transactional reward loops: purchase, earn points, redeem discounts, repeat. BrandChamp is built to activate the full range of customer behaviors that deliver holistic value beyond just repeat purchases or discount offers. Through targeted campaigns or ongoing advocacy opportunities, brands can incentivize a diverse set of high-value actions that deepen the customer relationship and generate marketing value at the same time. Instead of just rewarding customers for buying more, BrandChamp gives brands the infrastructure to develop customers into advocates who contribute to growth across multiple dimensions.
BrandChamp supports activation and rewards for a wide range of post-purchase behaviors, including referral activity, social media content creation, uploaded user-generated content (UGC) creation, repeat purchases, product reviews, testimonials, community participation, event attendance, educational content completion, product testing & feedback surveys, and any other custom activities a brand finds valuable. Brands can assign specific actions through guided campaigns, track completion through the platform, and tie flexible reward structures to any combination of behaviors. This allows brands to shape customer engagement around collaborations instead of transactions and decrease dependence on using discounts to get purchases.
Yes. BrandChamp supports tiered program structures where advancement is based on the criteria that matter most to your brand, whether that's referral performance, content contributions, community participation, campaign engagement, or a combination of behaviors alongside purchase history. This allows brands to identify and develop their most engaged customers based on the value they create, not just the loyalty points they accumulate. Tier-based perks, rewards, and access can be customized for each level to incentivize progression and long-term participation.
Yes. BrandChamp is built to support multiple audiences and program types from one platform. A brand can run a customer advocacy program alongside an affiliate program, a creator community, a partner channel, or any other audience with each offering its own distinct experience, reward structure, campaigns, tiering, and communication. This allows brands to centralize operations, reporting, and strategy across the different communities around their brand without needing to manage separate tools for each audience.
BrandChamp integrates with leading ecommerce platforms, CRMs, and marketing tools, with an API and webhook infrastructure that supports custom integrations with any system. Brands with an existing loyalty program can use BrandChamp as the advocacy layer that activates the engagement and participation behaviors that transactional loyalty platforms weren't built to manage, giving brands the ability to expand what their customer program does without replacing the systems already in place. For brands building from scratch, BrandChamp provides the end-to-end infrastructure for rewards, tiering, campaigns, community, referrals, and communication in one platform.
Turn Your Customers into a Growth Engine
Learn how to accelerate growth with the customers that love your brand through community-driven advocacy & marketing.
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